Jack Meisinger

Jack Meisinger

Recent Posts

How to Make Landing Pages for Your Barbour ABI and Glenigan Campaigns

January 17, 2022
We’ve talked about the importance of setting a specific goal for your Barbour ABI email campaign (to read more about that click here). But after you have a goal, you need a landing page that will convert your contacts and help you achieve your goal....
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How to Use Barbour ABI or Glenigan to Book More CPDs

January 7, 2022
Selling to architects is challenging. To start with, there are only approximately 57,000 architects in all of England. A relatively small market. Then, it’s difficult to stand out. Architects don’t like getting pitched on products.
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Top 3 Uses of Barbour ABI or Glenigan (2022)

December 23, 2021
Barbour ABI and Glenigan both allow you to create tailored data exports of their construction project information. You can choose the types of projects you’re interested in, select the roles of the people you want to speak to, then download all of...
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A Digital Marketer Goes Cold Calling

December 17, 2021
“We don’t do cold calling here!” says Dan Tyre during our Hubspot Pipeline Generation Bootcamp.
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Follow-Up Playbook for Construction Leads

November 10, 2021
Once your Project Prospecta campaign goes live you will start to receive construction lead notifications in your email inbox.
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Trusted Content: 7 Steps to Becoming the Most Trusted Voice in Your Space

October 13, 2021
Marcus Sheridan’s talk at INBOUND2021 was focused on one essential thing.
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Keep Inbound Leads Engaged With a Continuous Cycle of Lead Nurturing Workflows

October 12, 2021
Mike Tatum (Demand Generation Manager at Momentive) laid out a lead nurturing workflow architecture at INBOUND2021. He kept it simple and showed how simple can be powerful. The workflows he sketched out locked into the buyer's journey and had a...
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Barbour ABI vs Glenigan: The Definitive Guide (2021)

September 30, 2021
This guide will help you evaluate the UK’s two biggest construction market intelligence providers so you can make sure you're making the best decision for your business.  On the surface, they look similar - but they have significant differences in...
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