4 Ways to Use Marketing Automation for Building Product Businesses

April 9, 2021
For SME’s, finding the resources to focus on each lead is a challenge. Often teams have only one or two sales reps. They struggle to give the proper attention to each opportunity.
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The Ultimate Guide to Using Barbour ABI or Glenigan

March 18, 2021
We’ve put together all our blogs on construction marketing intelligence services such as Barbour ABI and Glenigan, to give you the ultimate guide to choosing and using them, to support the lead generation strategy of your building products or...
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Which Marketing Channels Should I Be Using For My Business?

March 17, 2021
Ensuring the continued growth of customers and profits is the backbone of a growing business. Using Marketing Channels, to promote, present and push your business so you’re delivering the right messages to the right audience at the right time is a...
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How To Take Your Content Strategy To The Next Level

February 25, 2021
So you’ve covered the content marketing essentials for your building product company and delivered it to the right audience.
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Content Marketing for the Building Products Industry

February 10, 2021
Blogging. Video. Email. There’s plenty of ways to create content and share it.
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Building a Winning Lead Generation Strategy

February 5, 2021
Creating a mature and established lead generation strategy will guide your business, through the marketing and sales process, and be a detailed plan to direct your building products company towards success.
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3 Mistakes Sales Reps Make With Barbour ABI And Glenigan Leads

October 9, 2020
Barbour ABI and Glenigan provide a lot of valuable data. A LOT. So much that sometimes it goes unused or underutilized.
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3 Tips for Managing Leads from Barbour ABI or Glenigan

September 4, 2020
It’s great to subscribe to Barbour ABI or Glenigan. But what’s the next step?
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Misconceptions About Automation for Barbour ABI & Glenigan

August 28, 2020
When you suggest using technology to scale marketing for a construction or building product company, what response do you think you’d get?
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Project Prospecta Origin Story (Video)

August 21, 2020
This week I interviewed Leigh Simpson, the founder of Project Prospecta. I wanted to know where the idea came from.
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How do Barbour ABI and Glenigan work?

August 13, 2020
Construction market intelligence is a great source of new leads for building products businesses. As far as a centralised source of new project leads – it doesn’t get better than this. But sometimes the paywall puts a pause on further consideration....
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